PONANT Let’s Fall in Love

Hyper Hyper Database Marketing

PONANT – Love campaign Example Database Acquisition Marketing PONANT’s latest ship in the Explorer series, Le Lapérouse, was arriving in Sydney on her maiden voyage. To coincide with her arrival, Hyper Hyper created a ‘money can’t buy’ acquisition marketing campaign to attract a new audience of prospects. The objective was to inspire and educate people on […]

What is Acquisition Marketing?

Hyper Hyper Marketing Acquisition Marketing Flow Chart

What is Acquisition Marketing? For most businesses, the primary means of growth involves the acquisition of new customers. This could involve finding customers who previously were not aware of your product, were not candidates for purchasing your products or who in the past have bought from your competitors. Data mining and predictive analysis can often […]